Naheel N Akhtar
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ArshGroup

A website for ArshGroup, a design-build firm in Chennai and Bangalore. It reads like a set of architect’s drawings, and as you scroll, a house builds itself from the first line of the blueprint to the evening its lights come on.

Client websiteWith Mohamed NasheenLive2026
Visit arsh-group.in
The ArshGroup home page: a concrete villa at dusk under the line From the first line to the last light
The brief

From the first line to the last light.

ArshGroup designs, builds and fits out homes and villas under one contract. They wanted a website that felt as considered as their buildings: motion that holds attention at the first meeting, and images that look real.

So the site is laid out like a drawing set. Every section is a numbered sheet, the gold outlines of the firm’s logo become the line work, and a drafting crosshair follows the cursor with live coordinates. Until the firm’s own projects are photographed, the work section shows four concept houses, modelled and rendered in Blender and labelled as concept studies.

  • Client: ArshGroup, Chennai and Bangalore
  • Built with Mohamed Nasheen
  • Static site with Lenis and Motion
  • Renders from Blender Cycles, scripted in Python
  • An instant estimate on the firm’s own rates
Team
Naheel N Akhtar, Mohamed Nasheen
Year
2026
Type
Client website
Status
Live
The build film

A house that builds itself as you scroll

The build film at the start: a blue blueprint of the villa with grid lines and dimensions
Plan. A blueprint with grid bubbles and dimensions. The camera tilts into 3D as the paper fades and the plan is marked out on the soil.
The build film mid-way: footings, columns and the first slab going up
Raise. Footings, plinth, columns and slabs go up in sequence, each with its props.
The build film near the end: the concrete frame with walls and slabs in place
Finish. Walls, stone, plaster, glass and teak fins, then the pool fills and the garden grows.
The build film at the end: the finished villa at dusk with every light on
Live. The sun sets and every light comes on: the client’s first evening at home.

200 frames rendered in Blender Cycles at 2560 × 1600 and scrubbed by scroll on a canvas, with neighbouring frames cross-faded so it plays like video. Frames load coarse to fine, and phones get a lighter set.

Pricing, up front

A quote in three steps

The estimate page showing Rs 58.7L to Rs 68.5L for a 2,400 sq ft premium home in Bangalore
Estimate.

Built-up area and city, a quality tier, then the type of home. The range uses ArshGroup’s own rates per square foot, and one button sends it to them on WhatsApp.

Three construction packages with prices per square foot and a specification panel
Packages.

Standard, Premium and Ultra Luxury, each with its full specification from structure to switches, one category open at a time.

The details

Drawn like a drawing set

  1. Sheets, not sections

    Every part of the page is a numbered sheet, from the A-000 cover to A-601 contact, so the site reads like the drawings a client signs off.

  2. A drafting cursor

    A fine crosshair follows the pointer with live coordinates, the way a CAD cursor does.

  3. A project index

    Big project names with a preview that floats beside the cursor, and drawing sheets that open like a curtain.

  4. Rendered, not generated

    Every image is a Blender Cycles render built from Python: board-formed concrete, teak, travertine, real grass and palms. No AI images.

The work section: a large index of four concept houses
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Say hello

Let’s build something

I’m always up for a conversation about AI engineering, game tech, or a project that sits somewhere in between.

iamnaheel@gmail.com
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